I've been thinking a lot about how to market my business. I'm learning that there's a community of people that appreciate handmade items, yet they're not online as much as my peers. I'm thinking that I should create a brochure that I can use to introduce my business. So, as I was preparing for service this morning, I printed out a template of brochure that I found in Microsoft Word. I made notes during the sermon today (sorry God) on how I can configure the layout.
There's so many things that my business needs but it simply can't afford. I always thought I was turning a profit when it was just me, some yarn, and a friend that wanted an item, but now I have expenses that I wasn't planning for. I wish I could afford to hire someone to create these items for me, but there's something rewarding (albeit time-consuming) about doing it myself.
Another example -
I got some free business cards from Vistaprint back in September. A couple of days ago, I got an e-mail saying that I was eligible for more free cards (as a special offer). I sent about 4 hours (off and on) designing the perfect card, only to realize that it wasn't free! I decided to reorder the original cards that I bought in September, but I'm saving my pennies for the new cards!
At this point, what I'd like to have are about 8 milk crates to store my novelty and multi-color yarn. I've learned this year that I'm a visual learner; therefore, I'm more inclined to be more productive if my yarn and supplies are organized and visible.
Off to take a nap now....sending you and yours love and light :-)
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